George Watsky's storytelling was my favorite.  "How to Ruin Everything" is a book excerpt/book trailor/book music video, which is a type of film I haven't seen before.  Watsky's creativity shows itself with the multiple mediums of storytelling he uses, all unique to further define his personality/depth as a storyteller.  In "How to Ruin Everything", Watsky uses a music video-like style to portray the mundane, facial expressions and general "vibes" that otherwise get lost in writing.  He describes his experiences traveling the midwest with mundane examples, such as observing the sun-bleached awnings and chain link fences.  It is through the videography and narration where his observations come to life, letting the viewer dive into environmental emotion.  Watsky narrates this video from somewhat of a birds eye view, only getting tiny glimpses at his performances.  In "Lucky", the viewer gets to watch his performance, the one he so famously gets to travel America for.  "Lucky" is an entirely different experience from "How to Ruin Everything", here we listen to his direct storytelling, paying attention to facial expressions, hand gestures and overall presence on stage.  In the written form, visual clues such as said facial expressions and "environmental emotion" gets lost or at least is more subjective, leaving more room for the reader's imagination to fill in these gaps.  One could argue that the imagination is the essence behind written storytelling, as successful storytellers implant visuals in their audience's head anyways.  

Similarly to Jaed Coffin's "My Father, Out to Sea", the story changes when watching him visually perform it than reading it for yourself.  The visual version amplifies his tone of voice and personality behind his words.  

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